When it comes to reaching the right buyers and maximizing results, choosing the right auction types can make all the difference. At SaleRing.Live, we offer flexible and high-performance solutions designed to meet the unique needs of livestock sellers, whether you prefer a fast-paced virtual live auction or a more traditional Racehorse-style format. Our platform combines professional live streaming, seamless online bidding, and comprehensive post-sale support to deliver a polished and efficient experience from start to finish.
Bringing the action to your buyers—wherever they are.
If you’re hosting a live auction, SaleRing.Live makes it easy to extend your reach and maximize your results. Our seamless online streaming and bidding platform is designed with both buyers and sellers in mind—offering smooth registration, user-friendly tech, and a professional, polished interface that elevates the experience from start to finish.
Behind the scenes, we take care of the details with our cloud-based clerking system, which includes 17 detailed post-sale reports to give you a complete breakdown of your results.
The best of both worlds—live energy meets online convenience.
Our virtual live auctions blend the excitement of a real-time auctioneer with the ease and accessibility of an online event. Hosted from our custom-designed studio, this format brings a professional, fast-paced experience to your buyers—no extended bidding, no waiting around.
It’s a streamlined, high-impact way to sell livestock that keeps your audience engaged and your sale moving.
A proven format your buyers know and trust.
For sellers who prefer a more traditional online auction setup, we offer the Racehorse-style closing format, where all lots remain open until there’s no bidding activity across the board. It’s a reliable, straightforward way to run your sale while keeping things competitive and transparent.
COMPLETE SALE SETTLEMENT
We handle the money—so you don’t have to.
From the first bid to the final payment, we manage the financial side of your sale from start to finish. Our team sends out invoices promptly after the auction and personally follows up with every successful buyer until all payments are collected and the sale is fully settled.
Once everything’s wrapped up, we cut one check—making the entire process smooth, secure, and hassle-free for the seller.
CREDIT CARD & ACH PAYMENT OPTIONS
Convenient checkout for your buyers.
We offer the ability to accept credit cards and ACH payments for online purchases—making it easy for buyers to pay quickly and securely. By offering multiple payment options, we help you get paid faster and keep the sale process moving smoothly from auction to settlement.
CLERKING SYSTEM
Real-time, reliable, and built for livestock sales.
Our cloud-based clerking system is designed to keep your auction running smoothly—from the first lot to the final settlement. Whether your sale is live, online, or virtually live, we manage real-time updates, bidder activity, and transactions with precision.
Following the sale, we can pull 17 different detailed post-sale reports—including buyer invoices, lot summaries, and financial breakdowns—so you have everything you need to close out your auction with confidence and clarity.
LIVE PREVIEW
Confidence starts before the first bid.
Whether it’s hours before the auction or the day before, our team can arrive early to live stream a preview of the offering—giving buyers a front-row look at the livestock before the sale begins.
This early access builds excitement, boosts bidder confidence, and sets the tone for a strong, competitive sale. It’s all about creating connection and trust—before the bidding even starts.
TARGETED TEXT BLASTS
Custom messages. Direct results.
Our targeted text blasts are tailored to reach the specific audience you want—whether that’s breed-specific buyers, regional customers, or past bidders. We’ll work with you to craft messages that fit your sale and your goals.
We can send reminders right before the sale starts to drive traffic when it counts most—and we’re also able to send follow-up messages to keep buyers engaged after the auction wraps.
Complimentary E-blast
Every client will receive a complimentary e-blast with a link to your SaleRing.Live sale listing prior to your sale. This email will go out to the appropriate specie specific e-blast list to ensure we are getting as many eyes on your sale listing as possible!